Holiday Sales - How And Where To Promote Your Deals

Posted by Denys Shchotkin on

Potential customers are more inclined to spend during the holiday season, and starting holiday sales usually helps to promote your business and increase the conversion, especially, if you are a Shopify web store owner, through Shopify mobile apps, as people tend to plan spending some time for shopping before holidays, and tend to browse goods on mobile devices to compile their wish list. Why is such a change of shopping behavior and consumer preferences important to your e-commerce business? According to ShopperTrak, the numbers show that the total sales for offline kind of retailers dropped by ten percent during Thanksgiving...

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Get Your Shopify Store Ready For Black Friday and Cyber Monday Challenge

Posted by Denys Shchotkin on

What can you expect from online users this Black Friday? The numbers provided by the tech firm Fluent are such that two out of five US shoppers in the web intend to purchase something during these holiday sales, and it’s even more relevant for Cyber Monday, as gadgets and gizmos became the top products among customers. Offering your products not only on web, but also on mobile increases your chances to make more profit during holiday shopping, since such mobile shopping decisions are more common among younger internet users preferring multi-platform internet usage - this is where the EasyMobile app comes...

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How American Retailers Treat Mobile: Facebook’s Success Story

Posted by Denys Shchotkin on

If you want to know how serious this or that company considers mobile market, you can review their annual or quarterly reports. While major Chinese retailers eager to share with their investors the success in the mobile segment sales and services, their American colleagues often hesitate to disclose such figures. This is especially true of the largest US retailers. The results are striking Only one out of two US Internet giants, Facebook, declared in details the performance of the mobile version of their website. Surprisingly, but Alphabet (Google) did not do so. None of the top 10 US companies in...

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Best places you should visit to find ideas for your ecommerce business

Posted by Denys Shchotkin on

In a rapidly developing digital commerce world it`s not a secret anymore how much potential e-commerce business has. With that idea in mind, many entrepreneurs want to take this opportunity of the fast growing online market and set up their e-commerce stores. While with Shopify platform it`s not a question how to set up a web store, and with EasyMobile app it`s not a question how to go mobile with your Shopify web store easily and in no time, the most difficult part is actually figuring out what exactly to sell. This week NexusMedia team compiled for you a list...

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4 Shopify Features You Might Not Know About

Posted by Denys Shchotkin on

Being a new or already a long-term Shopify user, you probably are familiar with the loads of useful features that you have at your disposal when you log into your Shopify store. And you probably use a lot of them on a daily basis, when you want to see how your business is doing in just a few simple clicks. However, how about a few tiny features, that you may not know about, but which may help to increase your productivity? We are here to resolve this misunderstanding and post the 4 features below. 1. Walk Through Your Store using...

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5 Must-Know Mobile Commerce Facts from Market Leaders

Posted by Denys Shchotkin on

Mobile commerce is on the rise, it is reported by BI Intelligence that by 2020 mobile commerce will amount to 45% of total e-commerce, making $284 billion in sales. All global leaders are in the know, well prepared, and keep maintaining its own statistics to make a use of it to grow their businesses. Read below interesting mobile commerce facts and statistics from the market leaders. 1. Over 58% of consumers who own a smartphone have used it for store-related shopping. (Deloitte) Holiday shopping in 2015 clearly stated that mobile shopping isn't slowing down, but continues to grow steadily. While...

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Mobile app developed for your online business offers you lots of advantages. One of them is that you can offer your customers comfortable shopping experience - no matter where they are and what device they have at their disposal, whether this is their PC, a tablet or a mobile phone. With the m-commerce overtaking web-commerce, you don`t only have to follow this trend, but get the most out of it and use all advantages of mobile apps to improve your business metrics. With mobile commerce, that combines comfortable shopping process and habitual user experience of the devices that more and more...

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E-commerce mobile app: why I need to have one?

Posted by Denys Shchotkin on

Do you ever want or plan to hand all your customers on a silver platter to your competitors? If your answer is strict “No”, and you want your customers to remain yours, go ahead and read this small post. Probably it`s not going to be a surprise for you, that m-commerce is growing very fast and is about to overtake web commerce (if you need some proves, just check the stats here), so taking the advantage of m-commerce can really result in a significant profit increase for your business. For someone who already manage an existing e-commerce business, the first...

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